A woman with brown hair smiling and holding a silver MacBook laptop with the Apple logo visible, standing indoors against a plain beige wall.

I’m Caitlin.

I’m a social media strategist, brand designer, and the founder/owner of JReve Studio. I’m currently based in Albany, NY, working with clients across the Capital Region and Hudson Valley.

I’m passionate about helping my clients feel confident showing up online, whether I'm running it for them or helping them find their footing themselves.

I love learning the ins and outs of your business and the people you built it for, because that's the only way to show up for you accurately. The goal is simple: less overwhelm, more clarity, and a presence that actually moves your business forward.

Why JReve?

JReve is a tribute to my late grandmother, Reve, whose name means 'dream' in French. She shaped the way I show up in everything I do. She taught me to listen deeply, tell stories that matter, and use your gifts to genuinely help people. Those things aren't just values I write on a website. They're how I actually work.

The J is for my mom Joan, who always told me to reach for the stars, and my sister Jackie, who inspired me to actually go after them.

So when you work with JReve, you're getting someone who listens before they create, tells your story with intention, and actually cares about where you're headed.

An elderly woman and young girl stand together by a waterfront, with boats and buildings in the background, holding each other and smiling.

Ready to work together?

I'd love to hear what you're working on and figure out if we're a good fit.